Since January 2023, we have been presenting some of VTEX's great case studies month by month here on the e-Plus Agency blog. In total, there were 23 success stories from large multinational companies operating in various countries and regions around the world. Now, in this post , we will list all of these cases so that you can access each one more easily.
Follow @agenciaeplus on LinkedIn!
This article, as can be seen, demonstrates that VTEX has long been one of the best, if not the best, e-commerce and unified commerce platforms on the planet. Medium and large-sized companies, in particular, rely on VTEX's commerce technologies, and the results they achieve reveal that these technologies are truly excellent.
Click here to access the index of this article!
Article index
LEARN MORE ABOUT VTEX!
Before we continue with the presentation of VTEX's success stories, we will give you a brief summary of its main tools. Click on the buttons inside the content boxes below if you want to know more about each of these tools:
VTEX
E-commerce Platform
- Cloud-based
- CMS Headless
- Composable
- Marketplace native
- Omnichannel native
- Smart search
- scalable
- Native APIs
- Multilingual
- Multi-currency
- advanced SEO
- B2B and B2C
VTEX IO
Low-code app and front-end platform
- Workspaces
- Intellisense
- Server Side Rendering
- Single Page Application
- React
- NodeJS
- GraphQL
- TypeScript
- Composable
- advanced SEO
- AB Testing
- Headless
fast store
Toolkit for creating online stores
- JAMStack
- Headless
- Static Site Generation
- React
- GraphQL
- Node
- SEO and analytics
- PWA
- Saas Styling
- CDN
- Composable
- SDK and API
Add-Ons
VTEX platform add-ons
- live shopping
- sales app
- Personal shopper
- Pick and Pack
- VTEX Shield
- Shipping Network
- VTEX and Network
- Assisted Sales
- WhatsApp AI
App Store
Store with more than 100 VTEX extensions
- Hotjar
- Social Selling
- SmartHint
- Zendesk
- bazaarvoice
- Wordpress
- deco.cx
- E-goi
- Wishlist
Indeva
Platform for physical and omnichannel retail.
- Sales data
- Reasons for losses
- Conversion rate
- Culture of feedback
- Franchise data
- Motivation of selling
- Rankings of stores
- Ranking. de selling
- Goal management
Fast Store VTEX
Click the button below to download the free e-book “Fast Store VTEX” produced by Agência e-Plus!
But VTEX isn't just a toolbox. It's a suite of very useful software for merchants. So useful that companies in over 40 countries already have online stores and commerce sites operating with the VTEX platform and its extensions. Next, we'll present more interesting data about VTEX. Keep reading!
Discover VTEX's impressive numbers!
VTEX, with its e-commerce, live shopping , conversational commerce, and social selling tools , among others, can meet all the demands that merchants like you have today. That's why large companies and multinationals prefer it. And that's also why its numbers are so impressive. See for yourself!
A SaaS platform
The VTEX platform is a Software as a Service (SaaS) e-commerce platform. In short, a SaaS platform is a with that works as a service. Therefore, the supplier, which in this case is VTEX, is responsible for the structure and updating of the system, which is done in the cloud. This way, you, as a merchant or e-commerce manager, do not need to maintain an expensive IT department to handle these activities. In fact, when renting VTEX SaaS, the structure, maintenance and updating of the system are handled by VTEX's team of engineers, while your team is free to take care of what matters: commerce.
VTEX Numbers
3.500+ online stores operating around the world;
19+ operational headquarters and multiple countries;
43+ countries with active stores;
1000+ system integrations (according to Synerise);
1.300+ global employees and collaborators;
6.000+ third-party extensions for VTEX IO;
10.000+ developers in a vibrant, creative community;
$1,2 billion+ in market cap.
VTEX in the market
Discover the institutions that have already mentioned and given some kind of recognition to VTEX around the world!
Over the years, VTEX has been recognized by institutions such as Gartner and International Data Corporation (IDC), for example, as the best technology for e-commerce and unified commerce. In the list below, you can check out some of the main mentions it has received. See below:
- Sole supplier in top 5 in all use cases of Gartner Critical Capabilities for Digital Commerce 2023 report;
- Visionary in the Gartner® Magic Quadrant™ for Digital Commerce;
- Challenging in the report 2024 Gartner® Magic Quadrant™ for Digital Commerce;
- Medalist in all 12 categories of the Paradigm B2B Combine 2023: Enterprise Edition;
- Leader in the IDC MarketScape: Worldwide B2C Digital Commerce Platforms 2020 Vendor Assessment;
- Awarded as Global Industry Partner of the Year, Retail and Consumer Packaged Goods category, 2023 AWS Partner Awards;
- Awarded as Best Interface Developer Portal at the DevPortal Awards 2023.
Remembering that from these and other institutions, VTEX received mentions as best B2B e-commerce platform, best digital commerce platform, highlighted as a technology supplier in various segments, excellence and innovation, etc.
Learn more about VTEX IO
VTEX IO is a low-code platform , meaning it allows you to develop applications through declarative methods or using methods like "point and click, drag and drop." In this way, it allows you to combine pre-programmed components and predefined design styles , transforming them into a functionality, an application, or an online store, among other things.
Therefore, with VTEX IO you can develop, customize and evolve components, applications, functionalities and entire virtual stores. More than that, you can perform these actions with more freedom, agility and versatility. And, in addition, with more security in relation to monolithic, legacy and/or traditional platforms.
Furthermore, this low-code platform features a development system based on serverless computing . Therefore, programming is not done on the server, but in the cloud, eliminating concerns about IT infrastructure. This certainly generates maintenance savings for your company.
VTEX IO is for those who want to expand
With such resources, VTEX IO empowers your e-commerce back-end and front-end development team, or that of a contracted e-commerce agency , to create applications and integrations more quickly and efficiently, not only for your online store but for your unified omnichannel commerce . For these and other advantages, migrating your e-commerce to VTEX IO can be very worthwhile.
VTEX IO
Click the button below to download the free e-book “VTEX IO” produced by Agência e-Plus!
Now that you know more about VTEX, check out a summary of each of the success stories from multinational companies like Samsung, Unilever, and Coca-Cola, among others, that have used or are using VTEX! You can also click on the links to access the complete stories with details. Follow along!
LARGE CASES VTEX: THE PLATFORM'S BEST SUCCESS STORIES
Discover the great VTEX case studies now!
1 - Carrefour
Carrefour Brasil migrated from a monolithic platform to VTEX IO. To give you an idea of the complexity of this project, during the migration, 7 million SKUs and 13 million customers were transferred to the new platform. Regardless, the results were incredible. For example, there was a 168% improvement in Net Promoter Score and a 30% increase in conversion.
2 - Aramis
Another great VTEX success story, Aramis partnered with VTEX in 2019. Since then, this men's fashion and lifestyle company has been using technologies such as Indeva by VTEX, a marketplace , and conversational commerce . As a result, it achieved 900% growth in e-commerce between 2019 and 2021.
3 - laugh happy
In 2021, Ri Happy upgraded its VTEX Legacy platform, which was already generating good results, to the VTEX IO platform. This gave them the ability to create exclusive applications. In addition, they began using VTEX Intelligent Search and other platform features. They achieved a 91% increase in organic traffic and a 32% increase in conversion rate.
4 - Decathlon
The company migrated to VTEX in 2017. Subsequently, starting in 2021, the company began using other VTEX technologies, such as the fulfillment module , Marketplace , and VTEX Sales App. As a result, Decathlon managed to have 80% of app orders fulfilled using stock from its physical stores. Furthermore, it also generated a 5% share of digital sales within physical stores in terms of revenue.
5 - Under Armour
The Covid-19 pandemic led the government to decree the closure of physical stores, and as a result, companies had to adapt to the digital environment. Therefore, to boost online sales , Under Armour migrated to VTEX in 2021, gaining access to all the advantages of this technology. Soon after the migration, the multinational company saw a 35% increase in sales conversion.
6 - Samsung
In Chile, in 2021, Samsung began using VTEX Live Shopping for live video streaming on the web . This allowed them to showcase the brand's latest products to an online audience and engage more closely with consumers . In a single live event, the multinational company achieved 1.500 engagements, a 163% increase in orders, and a 300% increase in revenue.
7 - Unilever
Among VTEX's major success stories is that of Unilever, which in 2021 began a process of digitizing its Business to Business (B2B) sector. In effect, through the platform's marketplace function , Unilever enabled other companies to list and sell products in its online store . In 2021 alone, the marketplace generated R$4 billion in sales.
8 - Electrolux
Electrolux executives chose VTEX to scale their unified commerce in Colombia, Shakira's country (by the way), in 2019. Thus, they implemented both an in-market and an out-market version. That is, in addition to their own website open to sellers , they began operating on Mercado Libre and other online marketplaces . By 2021, sales from this new channel already represented 17% of revenue.
9 - Sony
In 2015, Sony's management migrated 5 online stores and created 2 more using the VTEX platform in 7 Latin American countries. This provided them with the stability and scalability of VTEX, along with resources for unified commerce. As a result, in another major VTEX case study , Sony achieved a 40% increase in conversion rates and a 60% reduction in Total Cost of Ownership.
10 - Motorola
Using VTEX, Motorola unified its B2B and D2C e-commerce orders into a single channel. Furthermore, it expanded online sales to 37 countries. It also created apps and functionalities with VTEX IO. Moreover, the global-scale implementation took only 10 months. As a result, it achieved a 25% increase in conversion rates and a 30% reduction in delivery time in Europe.
11 - Swift
Swift, acquired by JBS in 2007, implemented the VTEX platform in 2017 to unify its online and physical commerce. It used features such as VTEX OMS and VTEX Pick and Pack , and integrated inventory, thus improving the shopping experience. As a result, this generated a 198% increase in transactions and a 49% increase in conversion rates.
12 - Mondelez
Mondelēz, a multinational food company, implemented the VTEX platform in 2020, transforming its B2B2B operations in Latin America. The project integrated distributors and retailers into a digital platform, resulting in a 30% increase in online sales and improvements to the omnichannel experience . In other words, this was another great VTEX success story .
13 - Colgate
In 2021, Colgate implemented the Colgate Pro marketplace , aimed at dentists, with VTEX. This allowed the brand to integrate distributors and retailers. In addition, it implemented a loyalty system with various levels of benefits for dentists. As a result, it generated a 75% increase in the number of leads, a 44% increase in the conversion rate, and a 496% increase in the average sales value.
14 - The real
Through the headless and D2C capabilities of the VTEX platform, L'Oréal built an e-commerce site with D2C, B2B, B2E, and B2C marketplace characteristics . In this way, it brought together various experiences from multiple customer types into a single channel. As a result, the French multinational achieved a 64% increase in online sales in 2020.
15 - AC
Soon after starting its digitization project with VTEX in 2014, C&A began to reap the rewards. Over the years there have been several victories. It sold R$50 million in 2015, achieved 350% growth in the third quarter of 2020 and a 1900% increase in revenue in 6 years. Subsequently, it implemented a scalable online store, marketplace , omnichannel strategy , and geolocation-based checkout.
16 - Panasonic
Panasonic implemented the VTEX platform in 2018 and, subsequently, with the Covid-19 pandemic, began to focus on its online store. It then started using technologies such as VTEX IO, Social Selling , and third-party apps. These interventions ultimately generated a 15% increase in the online conversion rate and a 400% increase in revenue.
17 - Oster
Oster, an electronics manufacturer, implemented the VTEX platform in 2016 to strengthen its digital commerce channels in Latin America. It primarily used the platform's DTC, B2B, and B2B2C solutions, as well as Marketplace Out and Live Shopping . This project resulted in a 2.300% growth in online sales in Colombia between 2019 and 2021.
18 - Coca-Cola
One of the most important VTEX cases, Coca-Cola Andina implemented the platform in 2016. Soon after, it increased its product mix by selling items from other companies alongside its own. With promotions and other resources from VTEX, the multinational reported growth of 1.900% in 2019 and 500% in 2020.
19 - Nestlé
Another great VTEX case study is that of Nestlé Chile, which began using the platform in 2015 when it launched an online store for its employees (B2E). Later, the company upgraded to VTEX IO and started using VTEX Live Shopping. In addition, it began using VTEX Master Data. This generated 900% growth for the online store since its launch.
20 - Whirlpool
Whirlpool has been carrying out different projects with the VTEX platform since 2014. This is how it is improving its e-commerce operations in Latin America. For example, it uses VTEX Personal Shopper and third-party applications to boost its sales. Among its best results is the 360% increase in revenue during Consumer Week in 2021.
21 - AB InBev
Among the most emblematic VTEX case studies , AB InBev has been implementing stores with VTEX since 2016, but it was only during the pandemic that it began to focus on improvements. It implemented solutions for DTC and delivery apps , for example. This resulted in a 43% increase in revenue at the Chopp Brahma Express store and 90% annual growth at Casa de la Cerveza.
22 - Walmart
One of VTEX's longest-running success stories , Walmart has been a VTEX client in Brazil since 2007. In 2015, the hypermarket's branch in Argentina also began using it. By implementing delivery solutions such as curbside pickup, for example, and integrating its online store with its physical stores, Walmart Argentina achieved 769% growth over time.
23 - DAY Supermarket
DIA Supermercado started a project with the VTEX platform in 2018. Since then, it has used the platform's native OMS, as well as the pick and pack system . This has primarily provided greater inventory visibility for the company and allowed it to create experiences such as ship from store. As a result, this supermarket chain achieved a 100% increase in conversion in 2020 and 50% more online customers.
LARGE CASES VTEX: THE TECHNOLOGIES THAT MULTINATIONAL COMPANIES USE MOST
Among the main resources used by multinational companies in the context of major VTEX case studies , we can mention, for example:
- VTEX Legacy: traditional e-commerce platform;
- VTEX IO: flexible development platform;
- Indeva by VTEX: business innovation solution;
- VTEX Intelligent Search: advanced search by relevance;
- OMS: order management system;
- Fulfillment: logistics and delivery management;
- Marketplace: integration with selling (in) and platforms (...);
- VTEX Sales App: sales tool omnichannel;
- VTEX Live Shopping: interactive live shopping;
- Social Selling: selling through social networks;
- Personal Shopper VTEX: personalized customer service;
- VTEX Pick and Pack: preparation and packaging of orders.
Finally, remember that these are just some of VTEX's solutions for digital commerce and unified commerce. There are many more, and you can also create and integrate your own solutions. That's why multinational companies prefer VTEX. And that's why VTEX is one of the market leaders when it comes to e-commerce and omnichannel . So, implement VTEX too!
HOW TO IMPLEMENT VTEX IN YOUR E-COMMERCE?
To implement VTEX in your e-commerce business, rely on the support of Agência e-Plus! Agência e-Plus has been VTEX certified since 2015 and, in addition, has been recognized by the VTEX Quadrant for seven consecutive years, from 2018 to 2024. Therefore, it is qualified to plan, create, implement, test, configure, migrate, integrate, evolve, update, promote, perform, and manage projects with this technology. Furthermore, it provides consulting, advisory, and training services for you, the merchant, and your employees. Learn more about Agência e-Plus below!
Subscribe to the @agenciaeplus channel on YouTube!
e-Plus Agency
The e-Plus Agency has over 10 years of experience in the e-commerce creation and digital marketing advertising sectors. In this time, it has already completed over 400 major projects for companies such as Gregory, Pirelli, Xerox, Pierre Cardin, Rede Torra and Sonda, for example, in Brazil, Portugal, Spain, Costa Rica, Ecuador, Argentina and Colombia, among other countries. You can also hire from anywhere in the world. To do so, click the button below and start a conversation via the messenger app right now:
