e-Plus structures data, segmentations, and automated journeys to track each customer throughout the entire relationship cycle — from the first purchase to repeat purchases, loyalty, and reactivation.
We select and operate the most suitable technology for each business, with experience in RD Station, E-goi, Dito, edrone, Dinamize, Wake Experience, and SAP Emarsys.
Unlike a linear journey, the relationship cycle evolves with each interaction. Each stage feeds into the next, stimulating new purchases, strengthening loyalty, and recovering inactive customers.
The post-purchase experience strengthens customer confidence, reduces doubts, and paves the way for future interactions with the brand.
Relevant content, recommendations, and offers keep the brand present between purchases, respecting the interests and behavior of each customer.
Automation systems identify the right moment to encourage a new purchase, present complementary products, and increase the value generated by each customer.
Customers who have stopped interacting receive specific re-engagement journeys, with messages, benefits, and arguments tailored to their history.
Each operation has a different level of maturity, data structure, and objectives. Therefore, we assess the business environment and recommend the most suitable technology to execute the CRM and automation strategy.
Automated campaigns, segmentations, and journeys to nurture contacts, develop opportunities, and maintain an ongoing relationship with customers and leads.
RD StationBrowsing data, purchase history, and customer profile are used to create personalized recommendations, segmentations, and journeys.
Dito · edroneEmail, SMS, WhatsApp, and other channels coordinated in targeted campaigns, automations, and large-scale communications.
E-goi · DynamizeTechnologies for more complex operations that need to integrate large volumes of data, multiple channels, and real-time personalization.
Wake Experience · SAP EmarsysA customer who has just made their first purchase shouldn't receive the same message as someone who has been inactive for two years. Without organized data, segmentation, and automation, sales and relationship opportunities are wasted every day.
Everyone receives the same campaigns, regardless of purchase history, interests, behavior, or stage of the customer journey.
The customer shows intent to buy, leaves the website, and does not receive an automated message to resume the order.
Without repurchase and reactivation campaigns, the inactive customer base grows, and the operation becomes increasingly dependent on acquiring new customers.
Email on one platform, WhatsApp on another, and purchases on e-commerce. Without an integrated view, no one can fully track the customer.
For e-commerce businesses and companies with an active customer base that want to increase repeat purchases, recover opportunities, and evolve personalization at scale.
Operations with a good volume of initial purchases, but low repeat purchases and poor utilization of each customer's potential.
E-commerce sites with significant abandonment rates, purchase intent, or replenishment cycles that are not yet triggering automated recovery processes.
Teams that manage email, WhatsApp, purchase history, and other channels in separate tools make segmentation and personalization difficult.
Companies that need to automate communications, integrate data, and personalize experiences without losing control, consistency, or analytical capabilities.
Speak with an e-Plus specialist to understand how data, segmentation, and automation can increase repeat purchases and the value generated by your customer base.
Tell us a little about your operation. Our team will analyze the scenario to identify opportunities to increase repeat purchases, recover lost customers, and structure more efficient customer relationship journeys.
Receive contact from one of our specialists by filling out the form below or via WhatsApp Tel: +55 11 98863-7077
