The Portuguese company Babu, which sells environmentally sustainable products made primarily from bamboo in Europe, such as toothbrushes, has launched a new website integrated with an online store . The goal is to increase brand visibility.
Find out below what Babu's e-commerce site looks like. Also learn how important it is to have an online product catalog and how it can help your business grow. Keep reading!
Access and read the post " Marie Kondo launches online store " as well. This way, you can stay up-to-date on the e-commerce business of the most famous Japanese person in the world of tidying and organizing.
WHAT IS BABU'S E-COMMERCE SITE?
Babu's new website has a homepage and pages “About Us”, “Responsibilities”, “Frequently Asked Questions”, “Where to Find” and “Contacts”. In addition, there are product presentation pages, which expose how they are manufactured.
Integrated to the site there is a virtual store, which can be accessed through the “Make purchases” button. Once inside, consumers can check the sales pages of at least seven types of products (for now), they are:
- Toothbrush;
- dental floss;
- travel cases;
- cotton swabs;
- Konjac sponges;
- straws;
- Cutlery.
To purchase, the consumer must first register. Then, he selects the desired products, which are inserted into the virtual shopping cart. Finally, when finalizing the order, it must include the location for delivery.
In addition, the virtual store has several payment methods:
- Bank transfer;
- Payment for ATM services (Multibanco);
- PayShop;
- MBWAY;
- pay cash;
- PayPal.
For now, consumers in Portugal, Greece, Spain, Switzerland, the United Kingdom and the Netherlands have access to the products. To complete a purchase, the consumer must include a valid postal code and mention the Tax Identification Number (NIF).
Then find out what's new on the Babu site.
Access and read the post “ Colgate-Palmolive ” as well. Learn about the B2B e-commerce site that this bicentennial American multinational has just launched on the market.
NEWS FROM THE BABU WEBSITE
The new Babu website has as main news:
- Integrated virtual store;
- Renewed design;
- Increase in the range of products;
- Emphasis on the social projects of the brand.
The integrated online store allows the brand to market products directly to the final consumer. Until then, only Babu dealers and distributors could buy. Well, learn in the next topic why it is important to get closer to consumers.
Access and read the article “ Grupo Martins ” as well. Learn about the wholesaler that created a marketplace with over 200 retailers.
VIRTUAL STORE MAKES IT POSSIBLE TO REACH MORE CONSUMERS
With the virtual store in operation and a catalog of ecological products, Babu will now have access to more and more consumers and, as a result, will make more sales. In general, on average, for every 100 online visitors, at least 1 makes a purchase. This will certainly provide the brand with a growth opportunity in the market.
The e-Plus agency, which has produced more than 300 online stores in Brazil and other countries in the last six years, has case studies that support this fact. The client Cavenaghi , for example, obtained 70% more revenue with an e-commerce website.
Yamamura , one of the largest lighting retail companies in Latin America, increased its conversion rate by 80% after a redesign service performed by e-Plus professionals in 2019.
A virtual store undoubtedly increases the power of your business, as it is open 24 hours a day, every day of the year and can cover the entire territory of a country and/or even several countries, as is the case with Babu.
Access and read also the article “ e-Plus Agency redesigns the online stores of the R. Milet Group ”. Learn about a project that aimed to improve the shopping experience and increase sales for this brand.
