The best-selling writer, host of a Netflix series and organization specialist, the Japanese Marie Kondo, launched a few days ago an online store of minimalist products, which – according to her – arouse joy. Discover, in this article, some details of this e-commerce project.
Access and read the post " Vivara uses Linx in omnichannel strategy " as well. Learn how the famous jewelry company is transforming its physical stores into delivery centers for products purchased online.
WHAT MARIE KONDO'S E-COMMERCE PROJECT IS LIKE
Marie Kondo's online store is being called Shop KonMari . It sells approximately 150 products from various brands. In total, there are seven categories of items ranging from $8 to $270. Check them out:
1 – Aromatherapy
2 – Bath
3 – Books
4 – Kitchen
5 – Decoration
6 – Table
7 – Organization
The product pages each have good photographs, a brief description of each item and an “Add to cart” button. It is worth mentioning, the pages whose products are out of stock have a field for the consumer to enter the email and join a waiting list.
According to what was published on the e-commerce site itself, the products sold there are a collection of items that bring joy to Marie and improve her daily routine. For the Japanese, the ultimate goal of tidying is to surround yourself with things that bring happiness.
Access and read the post " Does an online store need a business license ?" to find out how to obtain this document for your e-commerce business.
A VIRTUAL STORE THAT EVOLVED FROM AN E-COMMERCE BLOG
Shop KonMari didn't come out of nowhere. This online store was born from the KonMari blog , which had been under development for some time. Therefore, content marketing came first, and only then did e-commerce emerge.
As you can see by visiting it, the KonMari blog provides tips on grooming, productivity, lifestyle, rituals and interviews. In addition, it also publishes articles on the philosophy of the organizational master Marie Kondo. By the way, I found it very interesting. It's worth a read.
More than that, it is especially worth copying the way Marie put this business to work. In other words, what I mean is that to take your first steps in e-commerce it is possible to start with a small blog about fashion, decoration, crafts or another category and then, only later, create an online store. What do you think?
Access and read the post " How to set up an e-commerce business starting with an e-commerce blog " as well. This way, you'll get tips on how to start an e-commerce business using content marketing, just like Marie Kondo.
