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Black Friday Lab brings together e-Plus, TikTok, and VTEX to show how to sell more in 2026.

Is it possible to increase revenue by 44% on Black Friday with virtually the same volume of visits and without spending a single extra penny on paid traffic? It was around this question that e-Plus promoted the Black Friday Lab, an event held on October 7th at the VTEX office, alongside TikTok, Pimbell, and […]

12/10/269 minutes reading

ExpoEcomm Goiânia 2026: What to expect from the final stop on the e-commerce circuit.

What makes a city close the largest e-commerce circuit in Brazil? ExpoEcomm Goiânia 2026, scheduled for October 20th, answers this question by concluding a year with 8 editions spread across the country (the longest schedule in the event's history, according to the organizers). Goiânia is not the final stage by chance […]

05/10/267 minutes reading

ExpoEcomm Franca 2026: the meeting point for e-commerce in the interior of São Paulo state.

Brazilian e-commerce is no longer an exclusive topic of capital cities. Throughout 2026, the sector took its leading players to the interior of the country, and ExpoEcomm Franca 2026 measured this movement: around 2.000 participants filled the city on September 15th to discuss sales, technology, and applied artificial intelligence […]

21/09/267 minutes reading

ExpoEcomm 2026 in Franca: the interior of São Paulo at the heart of digital retail.

Franca has consolidated its market position far beyond being the traditional national capital of footwear. Today, the city in the interior of São Paulo state stands out as a mature ecosystem for e-commerce, technology, and attracting new structured businesses. It is in this scenario of encouraging economic growth that ExpoEcomm 2026 arrives in the city on […]

02/09/266 minutes reading

ExpoEcomm Belo Horizonte 2026: what to expect from the event that shakes up e-commerce in Minas Gerais.

e-Plus is present at yet another edition of the largest e-commerce event circuit in Brazil.

10/08/266 minutes reading

E-Commerce Brazil Forum 2026: The movements that are redefining digital retail.

Artificial intelligence taking over the shopping cart, the urgency of building communities, and the transition from acquisition media to loyalty-based media marked this year's edition of the event.

03/08/268 minutes reading

ExpoEcomm Curitiba 2026: highlights from the edition that brought together 1.500 professionals.

A survey by Zucchetti Brasil with Central do Varejo, conducted between June and August 2025 with 373 professionals in 21 states, showed that 59% of companies in the sector already use AI-based solutions and 90% intend to expand this investment in the coming months. It was precisely this type of discussion that filled the two […]

14/07/266 minutes reading

E-Commerce Brazil Forum 2026: How to prepare for the world's largest e-commerce event.

Dates, how to get to Anhembi, discounted tickets, and what to plan before leaving home to enjoy the three-day event.

06/07/267 minutes reading

ExpoEcomm Curitiba 2026: What to expect from the event that drives e-commerce in the South.

On July 8th, the fair arrives at Viasoft Experience with two auditoriums, more than 50 exhibitors, and e-Plus among the sponsors. Use the coupon code eplus and get a 30% discount.

02/07/266 minutes reading

E-Commerce Brazil Forum 2026: Key discussions and market trends

The end of growth at any cost: how agency AI and logistics are redefining profit in digital retail.

19/06/266 minutes reading

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