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VTEX Performance: the success of big brands that use Brazilian cloud commerce technologies

By Tiago Moraes 5 minutes reading
VTEX Performance: the success of big brands that use Brazilian cloud commerce technologies
VTEX Performance: Big company stores like Sony get extraordinary performance with VTEX technology. Image: @rawpixel.com
VTEX Performance: Big company stores like Sony get extraordinary performance with VTEX technology. Image: @ rawpixel.com

VTEX performance is the performance that virtual stores have after migrating or implementing an e-commerce with VTEX technology. In this article, you can see the performance of large companies such as Electrolux and Under Armour, for example. Keep reading and stay in the loop!

VTEX PERFORMANCE: THE SUCCESS OF AB INBEV AND OTHER LARGE COMPANIES

In this post, I gather some case summaries from some of the largest companies in the world that have opted for VTEX technology. Next, you can check the VTEX performance of companies like AB Inbev in numbers. Check out:

Motorola

In 2021, Motorola decided to implement an e-commerce platform in the United Arab Emirates (UAE) using the VTEX platform. Once the online store was ready, an optimization phase began, lasting three months. Following this, the company invested in paid traffic , running advertising campaigns on social media and Google via Google Ads. As a result, sales increased tenfold in May of that year and almost tripled in June. From February to June, Motorola's online store in the UAE achieved a compound monthly growth rate of 300% in sales, according to VTEX data . An excellent performance with the VTEX platform.

AB InBev

Since 2016, VTEX has partnered with InBev for the migration and implementation of e-commerce projects. InBev, the world's largest brewery group, chose VTEX technology to create websites such as Empório da Cerveja, Jupiler Shop, and BackusYa, among others. The Chilean online store Casa de la Cerveza, for example, has achieved annual growth of over 90% since its implementation, an enviable VTEX performance. In Brazil, another company store, the Chopp Brahma Express e-commerce site, saw a 43% increase in revenue after migration, according to VTEX itself.

Electrolux

The multinational appliance manufacturer Electrolux invested in creating an e-commerce website in Latin America at the end of 2019 using the VTEX platform. At the end of that year, the company had a marketplace integrated with Mercado Libre, Linio, and other platforms, which accounted for 2% of the company's sales. With the new project, however, the share increased to 10% in 2020 and reached 21% in 2021. The goal for 2022 is to obtain 25% to 30% of sales, according to data from the VTEX blog.

Under Armour

Under Armour, a multinational sports company, aimed to evolve and grow its e-commerce in Brazil. The company's managers wanted its website to become the primary destination for the brand's consumers. Therefore, they chose VTEX to create an online store. Due to the platform's modularity, implementation was very fast, going from zero to go-live in less than 90 days. However, the biggest achievement was a 35% increase in the conversion rate , an excellent VTEX performance. Furthermore, Under Armour saw improvements in all points of contact between the brand and the consumer. From now on, the brand's objective is to offer an omnichannel commerce experience with endless aisle options , ship from store , pick up in store , etc.

Video: Learn more about Under Armor's e-commerce project with VTEX

Sony

Sony, one of the world's largest electronics manufacturers and retailers, is another company that has achieved outstanding performance with VTEX. In 2015, it migrated five of its Latin American stores to the VTEX platform in a record time of 90 days. Furthermore, it built two more in just 40 days. The VTEX architecture provided greater scalability and flexibility for Sony in the region. As a result, the company achieved a 40% increase in conversion rates and a 60% decrease in total cost of ownership, according to VTEX data.

As you can see, the VTEX performance of these large companies is undeniable. Through VTEX technology, these multinationals can capture a large share of the digital market and, in addition, create an omnichannel strategy and grow in other sales channels as well. Therefore, if your goal is to have a unified commerce with excellent performance, then choose the VTEX platform.

HOW TO DEPLOY PROJECTS WITH THE VTEX PLATFORM

The best way to implement projects with the VTEX platform is through partner agencies such as Agência e-Plus. The e-Plus Agency has been certified in VTEX technologies since 2015 and has already built more than 300 virtual stores for national and international customers.

Video: learn more about the VTEX platform

Four-time winner of the Reseller Program and holder of the Diamond seal , the highest VTEX award for partner agencies, Agência e-Plus has a team 100% focused on e-commerce.

To get in touch with the e-Plus Agency and talk about your e-commerce project, just click on the button and start a conversation via the messenger application. Click now!

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