Periods of quarantine, social distancing, and isolation, such as those experienced during the Covid-19 crisis, create free time for many people, which needs to be filled with constructive activities. Therefore, I suggest, in this case, holding an e-commerce marathon.
But wait! I don’t want you to rush off. This marathon I’m proposing is different. It’s a reading marathon. Yes! I’ve selected 20 articles about e-commerce that will certainly help you learn about this sector and start creating your own online store. How about it?
Access and read, then, posts about entrepreneurship, development, Marketing and continuous improvement of online stores. In addition, stay on top of the e-commerce landscape during these first months of the spread of Covid-19 in the world.
E-COMMERCE MARATHON: EXPAND YOUR KNOWLEDGE ABOUT THE SECTOR
The 20 articles I selected for this e-commerce reading marathon are divided into 5 areas. In “Entrepreneurship”, for example, you will learn more about the business creation part. In “Development” it will be possible to find out how virtual stores are created.
In the “Digital Marketing” part you will understand how to promote your e-commerce and have positive results. In “Continuous Improvement” you can read posts that will certainly be useful for those who want to keep a momentum of business optimization. And finally, also access articles on “E-commerce and Covid-19”.
The articles are separated by sections and numbered from 1 to 20. Each one has a brief summary. In any case, click on the titles of each post to access the complete information. Good reading!
Entrepreneurship
Learn how to create an e-commerce business!
01 - Working with e-commerce: 10 golden tips
Find out how to craft business concepts. Learn how to create an e-commerce brand. Understand how to start a business. Get insights into logistics and more!
02 - How to build an e-commerce from scratch
Above all, learn to develop an “Entrepreneurial Consciousness” and an “E-Commerce Consciousness”. Understand how to think and plan your company in this market.
03 - How to sell products on the internet
Discover 10 forms of e-commerce that you can work on from the web. Find out which is the best e-commerce tool today.
04 - Business Plan for e-commerce
Learn about three types of Business Plans you can use to plan an e-commerce business. Access, in this way, short, medium and long term plans.
Virtual store development
Learn how to create and launch a virtual store on the internet!
05 - What is CMS and why is it important in e-commerce?
Understand what Content Management System (CMS) is. Discover the importance of this system for the development of the layout and design of virtual stores.
06 - VTEX CMS: how does it work and what are the advantages?
Get familiar with VTEX CMS, one of the best content management systems on the market. Find out how to use it to create uniquely designed online stores.
07 - E-commerce Layout: 10 Advantages of Original and Exclusive Design
Understand why it is important to develop an online store with a totally original and exclusive Design. Learn to think your online store from the inside out.
08 - Construction of an e-commerce site: e-Plus agency exceeds 300 stores
Meet an e-commerce agency that has already developed more than 300 virtual stores for national and international customers. See what the process of creating an e-commerce website looks like.
Digital marketing
Get ready to promote your online store and make more sales!
09 - Performance Agency: what is it and how to hire it
Get to know how a performance agency works and what it's for. Realize, therefore, the advantages of hiring one to promote your virtual store.
10 - Digital Marketing for Beginners: Learn to Promote Your Online Store
Recognize the main means of Digital Marketing today. In this way, learn the basics to plan, implement and control your e-commerce advertising campaigns.
11 - How Google Ads works and how to use it in e-commerce
Explore the opportunities offered by the Google Ads Sponsored Links platform. Understand how it works and especially how to create more engaging ads that point to your sales pages.
12 - Best Digital Marketing Agency: How to choose
Find out what types of Digital Marketing agencies are. Discover, then, how to choose the most suitable agency for the demand of your e-commerce.
Continuous improvement
Consider moving forward without ever stopping to evolve!
13 - 5 usability tests to improve your e-commerce layout
Evaluate and optimize e-commerce design and layout. Discover tools that allow you to monitor and improve the usability, and above all, the sales of your online store.
14 - Google Updates: Know the main ones and optimize your online store's SEO
Rediscover the main Google updates implemented since 1998. In this way, apply SEO techniques properly and see your sales pages receive more organic hits.
15 - Endomarketing: strengthen your e-commerce from the inside
Engage your e-commerce employees, suppliers, investors and partners through Internal Marketing. Help your employees to improve through training and educational activities.
16 - How to apply the Kaizen philosophy in e-commerce
Continuously improve your e-commerce through the Kaizen philosophy. Adapt this philosophy to all sectors of your e-commerce company and, in this way, evolve day after day.
E-commerce and Covid-19
Learn about the new landscape of the e-commerce market resulting from the Covid-19 crisis.
17 - Impacts of Covid-19 on Brazilian e-commerce
Inform yourself about the changes caused in online retail due to the spread of Covid-19. Access the statistics that expose the new reality of e-commerce.
18 - E-commerce Contingency Plan: prepare for the Covid-19 crisis
Prevent your employees, partners and your business from the risks of emergency periods such as Covid-19. Then create a plan with guidelines to overcome this type of crisis.
19 - Digital Marketing Strategies for Quarantine Periods
Promote your online store in a different way during periods of social distancing and isolation. Use Digital Marketing Strategies Appropriate for Quarantines.
20 - How to sell online in times of quarantine
Get tips for working e-commerce from your home during epidemics and pandemics. Learn about communication tools and working methods at home office.
E-COMMERCE MARATHON: GO A LITTLE FURTHER!
As you can see, each of the mentioned articles has its own internal links. In fact, I recommend accessing them to read the supplementary texts as part of your study program during this and other quarantines.
- Take the opportunity, finally, to also read our post “Articles about e-commerce”. That way, find out how and where to find more high-quality e-commerce content.
