I've worked in Digital Marketing for years, but I have a degree in Systems Analysis. Perhaps that's where my obsession with formulas comes from. I've already discussed Mark-Up and ROI here on the blog , and today it's the turn of the postal service's shipping formula.
Calculating shipping costs is important not only for online consumers trying to decide whether or not to buy a product from an online store, but also for e-commerce administrators who need to organize their finances.
Before, however, calculating the value of the freight, it is necessary to find out what the cubic weight of the merchandise is, which, unlike the physical weight, encompasses the volume of the order.
The formula to find out what the cubic weight of your order is:
(L x W x H) / 6.000
– C is the length in centimeters
– L is the width in centimeters
– A is the height in centimeters
– 6.000 is a standard coefficient recommended by the International Air Transport Association (IATA)
As an example, let's assume that you intend to deliver a product that is 70 cm long, 80 cm wide, 45 cm high and has a physical weight of 37 kg. In this case, applying the formula, the cubic weight will be 42 kilograms. Finally, compare the cubic weight with the physical weight and always use the largest of them to calculate shipping.
A small note: in cases where the cubic weight of the goods is less than or equal to 10 kilos, the physical weight must be used for freight calculation purposes.
Thus, with the cubic weight (or physical weight) in hand, the e-commerce administrator simply needs to use a postal service application (which can be integrated into their online store for their e-consumers to consult) to check the final price and delivery time of a given item.
