Digital Commerce Year-end sales: the guide to boosting revenue from November to January.
Year-end sales: the guide to boosting revenue from November to January.
e-Plus Blog
Market intelligence for those operating in the digital market.
Trends, behind-the-scenes operational insights, and strategic readings in Digital Commerce, Marketing, and Technology — directly for decision-makers.
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Digital Commerce
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Digital Commerce Contribution margin per SKU: know what's profitable and avoid losses.
The product that sells the most in your store might also be the one that consumes the most of your cash flow. It seems contradictory, but…
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B2B Digital: How to digitize the relationship between industry, distributors, and points of sale.
Marketing & Growth
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Marketing & Growth Cristina Sabatini in the USA: how to structure the operation to sell more.
Why does a brand that already sells in the United States still leave money on the table for every dollar invested in…
Marketing & Growth Warming up audiences: how to prepare remarketing and lists before the media peak.
How much of your peak budget goes towards paying to appear to people who have never heard of your brand?
Marketing & Growth Seasonality and media planning in fashion: how to use the industry calendar.
Why do two fashion stores with similar products and budgets end the year with such different results? Big…
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How many stores still build their entire media plan on Meta and Google and leave Pinterest out…
Sales & Performance
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Sales & Performance Customer loyalty with E-goi: how to unify data and increase sales.
The Quebramar case: R$ 40,5 million (€6,5M) in sales through CDP and digital loyalty programs.
Sales & Performance Conversion, checkout, and payment: where lies the invisible problem in sales?
Understand the key factors causing your e-commerce business to lose money on last-click transactions and learn how to reverse this situation.
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Discover how to adjust your strategy for Christmas and retain the customers you acquired in November.
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VTEX
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VTEX VTEX News: What's changed on the platform and how to take advantage of it before the high season.
VTEX News: What's changed on the platform and how to take advantage of it before the high season.
VTEX VTEX B2B Commerce: Why invest in this technology?
VTEX B2B Commerce: Why invest in this technology?
VTEX VAMS: VTEX's new standard for modeling architecture at scale.
VAMS: VTEX's new standard for modeling architecture at scale.
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4 benefits of the VTEX CX Platform for digital retail
Technology & Data
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Marketing & Growth What metrics to track in B2B Inbound Marketing campaigns
In B2B, inbound marketing is essential for attracting, nurturing, and qualifying leads until they are ready for sales. But…
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Learn what the main e-commerce metrics are, how to analyze them, and why they are crucial to success…
Digital Commerce What is digital performance?
Improve your e-commerce Marketing and Sales results!
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Get to know Locaweb's consumer data platform!
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