After creating a B2B e-commerce platform , GPA launches a marketplace. The new venture will leverage the strength of large-scale sellers. In effect, the group will now offer the products of other retail companies online.
For your information, GPA is currently the owner of the Pão de Açúcar, Extra, and Assaí brands, among other well-known ones. It was founded in 1948 by Valentim dos Santos Diniz. It currently has 151 employees under the leadership of President Peter Estermann.
According to GPA, its online platforms receive 240 million visits per year. The company uses this expressive number to attract new salespeople to its project. Then you find out more about it. Keep reading!
GPA LAUNCHES MARKETPLACE: GET TO KNOW THE PROJECT
The GPA Marketplace project is already in operation. There are several categories that can be traded on the platform by third-party sellers. For example, you can include products in the areas of:
- wines;
- Toys;
- Pet shop;
- Automotive;
- domestic.
However, the group will not allow (at least at first) its sellers to sell electronic products. This decision aims to avoid pressure on the company's profit margins.
In this format, the marketplace already has 100 sellers. Ri Happy, Cobasi and Spicy, for example, are some of the subscriber companies. In addition, according to GPA itself, the entry of another 170 retailers is under negotiation.
MORE NEWS
In addition to the marketplace, GPA promises more news soon. The group's goals are:
- Create logistics services for sellers;
- Monetize the information you produce with sales;
- Launch a Digital Wallet.
Regardless, with the marketplace, GPA hopes to increase its product assortment from the current 15 to 400 items within 12 months. The company aims to leverage the growth of e-commerce due to the Covid-19 pandemic in order to consolidate its position in the market.
As soon as you can, click on " Niche Marketplace " and learn how to set up yours!
