Four Stars Emporium is now another VTEX customer.
The food company migrated to the Brazilian cloud commerce platform recently.
In addition, their online store underwent a redesign process.
Indeed, the entire website migration and redesign project was carried out and coordinated by Agência e-Plus, which specializes in e-commerce.
- As soon as you can, access and read the post “What is VTEX".
THE REDESIGN OF THE EMPÓRIO QUATRO ESTRELAS ONLINE STORE
The redesign of this virtual store took into account the creation of:
- Pages organized by product departments
- Search system for products by food styles (vegan, low carb, organic, etc.)
- Search system for the audience's favorite categories
- Nutritional table on each product page
- Pages organized by product brands
- Quantity selector integrated with product ad
In this way, consumers can choose the products they want with much more practicality.
Therefore, with this new structure, the store's administrators have expanded the possibilities for advertising and other types of digital marketing campaigns.
This certainly contributes to the increase in sales and revenue of the company.
NEW LAYOUT RESULTS
The new layout of the emporium's e-commerce site is already giving positive results for the company.
Soon after implementation, good results came:
- 15% conversion rate growth
- 60% increase in store revenue
Finally, it is worth remembering that the e-Plus Agency created a responsive virtual store for the Empório Quatro Estrelas brand.
- As soon as you can, access and read: “e-Plus Agency provides discount on Mercado Livre Experience 2019"
In this way, it fully adapts to the different sizes and screen formats of desktop computers, notebooks, tablets and smartphones, thereby improving the shopping experience and increasing customer base.
ABOUT THE FOUR STAR EMPORIO
Founded in 1990, Empório Quatro Estrelas is a national reference company in the sale of natural and whole foods, such as seasonings, spices and products for people intolerant to lactose and gluten.
ABOUT VTEX
VTEX is a Brazilian multinational cloud commerce company . It was founded in 1999 by entrepreneurs Mariano Gomide and Geraldo Thomaz. Its e-commerce platform is recognized worldwide as one of the best on the market.
ABOUT THE E-PLUS AGENCY
e-Plus is an agency specializing in the creation and migration of online stores. It was founded in 2013. Since then, it has produced more than 300 e-commerce websites for national and international companies.
