There are basically two ways to get subscribers to your Email Marketing list: the right way and the wrong way. I'm going to teach both just so you can become aware of it and use only the correct way to do it, ok?
Going straight to the point, the wrong way is to go to the so-called “alternative market” and buy a ready-made list with “zillions” of emails. Start messaging the people on this list and you'll soon receive feedback like lawsuits and even death threats. In short: stay away from these ready-made lists, okay?
Now let's move on to the correct method that will help you get your first 10 email marketing subscribers for e-commerce . Check it out:
• Make it happen! (+ 250 emails)
Establish an online store and blog on a scalable platform like Vtex . Use sponsored links to build an audience. Employ squeeze pages and lead capture forms to acquire initial email addresses.
• Appeal to relatives and friends! (+ 500 emails)
Tell your grandparents, parents, uncles, cousins, mother-in-law, father-in-law and other family members, as well as your friends from the neighborhood, school, college, church, etc. receive news.
Wherever you go! (+ 1000 emails)
In congresses, fairs and workshops; at church, college and condominium meetings; at the gym, market or bakery; wherever you go, always be prepared to take the e-mail address of anyone interested in your business.
• Use automated tricks! (+1500 emails)
Create email capture forms that automatically overlay pages when visitors enter or leave your e-commerce blog or your online store.
• Create a digital lead magnet! (+ 2000 emails)
Develop a high-quality gift ( digital bait ), such as an e-book with valuable information, and provide it free of charge to everyone who agrees to join your email marketing list.
• Content creation for third parties! (+ 2500 emails)
Work with link building . Write articles for other blogs in your field and include links to your own online store and blog, which already have forms and squeeze pages ready to acquire new subscribers.
• Create content for your e-commerce blog! (+ 3000 emails)
Create regular content (preferably daily or weekly) for your own e-commerce blog . Promote it on social media. The more readers you have, the more potential subscribers you'll have for your email list.
Therefore, invest in ethical actions that involve obtaining people's acceptance/authorization to include them in your email marketing database. Finally, be sure to keep "Opt-out" options clearly visible for people who want to leave your list. Learn more about this in the article " What is Opt-out in Email Marketing for e-commerce? ".
