The e-commerce development and management system called " Vtex platform " is preferred by national and multinational companies such as Schumann, Daslu, C&A , and Telha Norte, among others, and has long been established as the best e-commerce platform in Latin America.
Given the level of excellence this platform has achieved, we trained the professionals at the digital agency SP , Agência E-Plus, and obtained certification to work with the implementation, optimization, and consulting of online stores, among other activities related to the tool.
Vtex has several advantages. In fact, the list of new features grows every month with more and more modern applications which, in my view, are even more reasons for you to create an online store with this e-commerce platform.
In this article, I'll list 5 reasons to create a virtual store using the Vtex platform . Check it out:
1. smartcheckout®
A patented and exclusive Vtex system, it allows an e-consumer to make the first purchase with a very simple data entry.
The biggest advantage is from the second purchase, which can be made with just one email and without the need for passwords, with complete security.
In this way, the purchase can be closed in less than 15 seconds (on impulse), which provides less time for the e-consumer to use the critical side of their brain.
2. Marketplace
Vtex allows the integration of the virtual store with an online mall (Marketplace) such as Extra, Casas Bahia, Ponto Frio, Mercado Livre or Shop Fácil Bradesco, for example, in a single, easy-to-manage interface.
With this, e-commerce management is much easier, as the system prevents the same product from being sold twice (one in the virtual store and another in the Marketplace).
3. Mobile First
With Vtex you can develop an online store with a focus on mobile technologies instead of doing it in the traditional way, which aims to satisfy desktop users.
By producing a Mobile First online store, you put yourself at the forefront of m-commerce, whose sales have tripled compared to traditional e-commerce.
4. A/B test
It is a Vtex application that allows a manager to create two or more versions of one or more pages of a virtual store and make comparisons of visits, accesses, sales conversions and other parameters.
By checking which pages have the best performance, the manager can discard the less interesting versions. In other cases, it can improve the usability of bad pages and thus optimize them to sell more.
5. E-commerce pillars
A study carried out with 25 virtual stores whose managers migrated to Vtex demonstrated that they achieved better results in the 4 pillars of e-commerce:
• Visitation
• Conversion rate
• Average ticket
• Invoicing
The same study revealed that the conversion rate was up to 340% higher on the Vtex platform compared to the previous scenario.
Given these reasons, choosing Vtex is a good option to start or continue an e-commerce business with full force. To get a quote for implementation or migration to this platform with the team at the SP digital agency , Agência E-Plus, simply call (11) 2373-5471 during business hours and chat with one of our consultants.
