In the article "What is the difference between starting and managing e-commerce businesses?" , I discuss how a manager is someone who oversees an e-commerce business that was developed by the entrepreneur.
This management requires knowledge of specific techniques and resources, which you will be able to acquire and develop from trainings such as these:
1. E-commerce and Digital Marketing Managers Course:
Essential for you to become familiar with the latest techniques in managing online stores and marketplaces, improve sales performance, reduce value chain costs , increase profits, and thrive. ComShool offers the only e-commerce and digital marketing management course with a certificate recognized by the Brazilian Association of Electronic Commerce (Abcomm).
2. Logistics and sales engineering course in e-commerce:
Ideal for learning how to process orders, approve payments, properly package products, ship products to customers, and perform after-sales or post-delivery service; or even for learning how to hire and manage a third-party company that handles all or some of these processes for you. ComShool offers a Logistics and Sales Engineering course that covers these and other factors.
3. Tax planning course:
A tax planning training will give you the opportunity to forecast expenses and revenue, which will enable you to handle payments and establish resources for investments in improvements in advance. With good tax planning, you will be able to dry your e-commerce accounts and obtain competitive advantages in terms of financing, for example. You can take a tax planning course at institutions such as FGV and Senac, among others.
4. Marketplace management and sales course:
With this training, you will be able to discover what a marketplace is all about in detail, learn about its history, understand how this business model works in Brazil and around the world, discover its impact on the retail sector, as well as organize/manage the flow of products, taxes, logistics, advertising, pricing, and other aspects, whether as a seller manager (store within the marketplace) or as a marketplace manager . ComShool offers a Marketplace Management and Sales Course where you can study everything I've mentioned and much more.
5. Performance Indicators Course:
KPI stands for Key Performance Indicator , which aims to measure the performance of your e-commerce business with tangible numbers. It's a way to avoid management based on guesswork, as discussed in the article "What are KPIs and why are they important for your e-commerce business?" . A course on performance indicators is a great option for a scientific management of your e-commerce business. A Google search will reveal a number of companies that offer this training.
A virtual store, a marketplace or any other type of e-commerce, when well managed, is more effective compared to competitors, which ensures a place in the market for a longer time and in better conditions.
If you also want to improve your entrepreneurial skills, read the post "5 courses for those who want to become an e-commerce entrepreneur" . Having well-developed entrepreneurial and management skills will give you a more meaningful global vision of your business, which will help you make better decisions and achieve better results.
