As we discussed in the article " What is the difference between starting and managing e-commerce businesses ?", an entrepreneur is someone who has a vision of a better future based on a business that they are starting to create right now.
“Business”, in this context, is nothing more than the planning and development of a new e-product and/or a new virtual store, for example, and its consequent launch on the market.
For an entrepreneur to be able to perform such a feat, he needs to gather in himself some skills such as:
1. Willingness for knowledge
The e-commerce entrepreneur needs to have a medium to high understanding not only of the sector in which he intends to develop a new business, but also of the technologies for creating virtual stores. He must have the initiative to seek this information.
2. The aptitude for innovation
The knowledge acquired in item 1 of this list favors the entrepreneur's luck with regard to discovering new business opportunities, creativity for the development, planning and launch of e-products and innovative e-commerce sites.
3. The ability to implement
It is not enough to dream of an innovative e-product or e-commerce. The entrepreneur needs to commit to the realization of the dream. He must commit energy, take calculated risks, set short, medium and long-term goals, in addition to measuring his performance and evolution.
4. The talent for relationships
You can't carry out a big venture like an online store alone. Therefore, the entrepreneur has to know how to inspire employees for the promising future that he foresees. It also needs to be flexible in dealing with suppliers and consumers.
5. The ability to overcome
As the entrepreneur lives in unexplored territories in search of innovations, there is a high possibility that things will go very wrong. Therefore, he must develop his resistance against frustrations, be persistent to continue and optimistic to realize that he can change.
According to one of the greatest specialists in entrepreneurship in Brazil, Fernando Dolabela, knowing how to undertake is not something genetic, but an action that can be learned by anyone and everyone through training and/or by living with other entrepreneurs.
Of course, after a new e-product or an e-commerce site is developed and launched in the market by an entrepreneur, the role of the administrator enters the scene, which I will comment on in the next article.
So keep an eye out here on the blog!
