
"Tudo de Bicho migrates to VTEX IO" is another sensational piece of news from the e-commerce world. The famous pet shop product e-commerce site bet on the subscription feature of the low-code e-commerce platform VTEX IO and it worked very well. Check out this story below. Keep reading!
- As soon as you can click on “VTEX IO” and read our article in which we explain everything you need to know about this platform!
GET TO KNOW E-COMMERCE TUDO DE BICHO
The Tudo de Bicho e-commerce site emerged in 2017, an initiative of Matheus Faria. Based in São José dos Campos, in the interior of São Paulo state, the entrepreneur quickly positioned the brand among the top five pet shop retailers in Brazil.
The Tudo de Bicho virtual store has thousands of products in its catalogue. It sells feed, toys, medicines, accessories and other items, especially for owners of dogs, cats, fish and birds. It currently has more than 500 customers across the country.
In 2022, however, the company's board felt that the virtual store was a little stuck. Despite efforts, the brand was unable to grow. Therefore, it was necessary to take action, so it was decided to migrate to a new e-commerce platform, VTEX IO.
THE TUDO DE BICHO PROJECT WITH VTEX TECHNOLOGIES
In 2022, the pet shop Tudo de Bicho abandoned its old e-commerce platform and migrated to the VTEX IO e-commerce platform. The idea was to develop a more dynamic e-commerce experience with improved usability. Furthermore, the company's management aimed for an omnichannel , scalable, and high-performance online store . The choice of VTEX was due to the platform's ability to provide these solutions with short, medium, and long-term gains.
SOLUTIONS
Among the VTEX IO solutions for Tudo de Bicho e-commerce, I can mention, for example:
- cleaner code: platform migration brought a more up-to-date coding, which provides better navigation performance;
- Customization front-end: the personalization of storefront provided the differentiation of the Tudo de Bicho virtual store in relation to competing stores, thus making the Tudo de Bicho brand unique;
- subscription purchases: native feature of the VTEX platform that generates recurring purchases, that is, it generates loyalty. Every month, the owners of pets need to buy rations and the subscription facilitates this process;
- Business Intelligence System: dashboards customized services that allow the Tudo de Bicho e-commerce board and management to have a strategic vision of the business;
- Pop up de split of Delivery time: informs customers of deliveries made by the same carrier, but with collections at different Distribution Centers and, thus, reduces requests to the company's SAC.
Furthermore, with the migration, the Tudo de Bicho e-commerce platform can now benefit from order tracking and transactional email templates . It also boasts a more user-friendly mobile site that adapts to consumer behavior, thus generating a better browsing and shopping experience. As a result, the outcomes couldn't be better.
RESULTS OF THE TUDO DE BICHO PROJECT WITH VTEX TECHNOLOGIES
Now with the resources of the VTEX IO platform, the Tudo de Bicho e-commerce conquered:
- 40% decrease in the number of customer service calls;
- 17% representation of subscription sales in billing in the first two months;
- 25% of new consumers are joining the online store due to the subscription feature;
- 22% higher is the ticket average number of subscription requests compared to normal requests.
As you can see, the VTEX IO platform is no joke. It is a technology that can really generate great results in a very short time. Therefore, it is worth migrating to this e-commerce platform.
HOW TO DEPLOY A PROJECT WITH VTEX?
To implement an e-commerce platform or migrate to the VTEX IO platform, hire the specialized support of Agência e-Plus. Agência e-Plus has been certified in VTEX technologies since 2015 and, in addition, is recognized worldwide by the VTEX Quadrant.
With national and international clients such as Pierre Cardin, Le Coq Sportif, Pirelli, Miess, Sonda and Torra, the e-Plus Agency operates in Brazil, Portugal, Spain, Argentina, Colombia, Costa Rica and Ecuador and other countries.
To hire the e-Plus Agency for your project with VTEX technologies, click on the following button and start a conversation via messenger application: