SEO services are marketing actions aimed at optimizing one or more web pages so that they appear among the top results in searches performed by internet users on search engines such as Google, Bing, and Yahoo, among others. These services are extremely important for e-commerce websites. Learn more below!
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IMPORTANCE IN E-COMMERCE
To give you an idea, according to data compiled by the User Guiding blog , 68% of all online experiences begin with search engines. However, only 0,78% of internet users who perform such searches click on the results on the second page. In other words, the important thing is to appear on the first page, and preferably in first place.
SEO for e-commerce
Click the button below to download the free e-book “SEO for e-commerce” produced by Agência e-Plus!
Imagine, for example, that you have an online speaker store and are selling the Moobox Fun 80w. Wouldn't it be great if every time an Internet user searched for the name of this box on Google, the sales page of your online store appeared in 1st position as a result? Obviously yes, because this way this page would receive more organic visits and would certainly sell a lot more. This is, finally, the importance of SEO services for e-commerce. Next, you will learn about some of these services. Keep reading!
- As soon as you can, read also: “Navboost: what is it and how does it relate to your e-commerce?"
TOP SEO SERVICES FOR ONLINE STORES
Among the main SEO services for e-commerce we have, for example:
- SEO Audit: analysis in order to discover aspects that can be optimized on your e-commerce website or blog;
- Articulation of the site structure: planning and execution of navigation and internal linking of the online store and e-commerce blog;
- Keyword Optimization: discovery of the most searched words online by internet users about the products you sell and inclusion of them in the titles, subtitles, content, images, URLs of the sales pages of your online store and in the posts of your e-commerce blog;
- Optimizing category pages: definition and implementation of page titles;
- Improvements in responsiveness, stability and page loading speed: use of tools such as CMS and DXP deco.cx, which allows you to optimize pages according to Google's Core Web Vitals metrics;
- Reports: capturing and displaying data to check page performance in terms of SEO in order to obtain insights and make adjustments;
- Rich content production: development of texts, audios, videos and images with high relevance for internet users who like the type of product your e-commerce sells.
Other SEO Services
Furthermore, SEO services include acquiring backlinks ( link building ); producing guest posts (publishing articles on third-party blogs with links pointing to your online store); social media promotion; and developing campaigns with digital influencers. For those who want to succeed in e-commerce, these actions are fundamental.
HOW TO IMPLEMENT?
To implement key SEO services for your e-commerce business, rely on the support of Agência e-Plus. Agência e-Plus is a Digital Marketing and Inbound Marketing agency for e-commerce, providing consulting, advisory services, and SEO training for e-commerce businesses like yours.
With more than 10 years of history, the e-Plus Agency has carried out more than 400 e-commerce, Digital Marketing, Inbound Marketing and seo projects for e-commerce in Portugal, Spain, Costa Rica, Ecuador, Colombia, Argentina and Brazil , among other countries. You can also hire from anywhere in the world. To do this, click the following button and start a conversation via the messenger app right now:
