
Pragmatic Composability is an approach to developing and evolving e-commerce, which aims to use the native resources of a headless e-commerce platform to create and maintain an online store. Furthermore, it aims to complement the store gradually and as needed with more efficient and/or customized third-party or proprietary applications. Pragmatic Composability VTEX is this approach applied within the context of the VTEX platform. Learn more below!

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DISCOVER THE VTEX PRAGMATIC COMPOSABILITY APPROACH
The emergence of headless platforms , which allow the back-end and front-end of an online store to evolve separately; and composable commerce , which makes it possible to scale a store by coupling it with third-party applications, gives merchants like you the idea that you will have unlimited freedom when creating an e-commerce business. But the reality is not quite like that.
In fact, there is complete freedom to create. But not so much to maintain. This is because the technologies that you come to integrate into your e-commerce platform can be expensive, require maintenance and advanced technical training, among other factors. In other words, they bring costs that can bring down rather than boost your e-commerce.
Fortunately, you, the merchant, can overcome this by adopting VTEX’s Pragmatic Composability approach. With this development approach, you can use the excellent native features of the VTEX platform to run your world-class online store. Meanwhile, you can still selectively, thoughtfully, and gradually implement and customize third-party or proprietary applications to strengthen only what is strictly necessary.
VTEX native features
Implement the VTEX Pragmatic Composability approach and evolve your online store in a sensible way. Start by using the excellent native features of the VTEX platform, including, for example:
- Order Management System (OMS) for order management;
- Content Management System (CMS) for content management front-end;
- Continuous deployments with continuous updates and monitoring;
- Elastic Cloud Infrastructure for greater scalability of your e-commerce;
- Multi-CDN to distribute your content faster;
- Advanced Security with continuous security testing against cybercrime;
- PCI Certification for operations of checkout in your online store;
- B2B for you to sell to other companies (wholesale, marketplace);
- B2C for you to sell to end consumers (retail);
- Open APIs for integrations.
More Resources
VTEX also features Smartcheckout®, order tracking, and reports with key e-commerce metrics. It also offers dynamic pricing management, promotional tools, loyalty programs, intelligent search, VTEX IO, Fast Store VTEX , personal shopper , and much more. As you can see below, the VTEX Pragmatic Composability method provides many advantages. Read on!
Benefits
With the VTEX Pragmatic Composability approach you, the merchant, get:
- Conscious growth, which does not compromise your ability to maintain and manage your e-commerce;
- Reduction of operational costs by avoiding the implementation of unnecessary applications;
- Cost reduction through more efficient, tailored solutions implemented at the right time;
- Perfect solution to the major problem of rigidity of legacy e-commerce platforms;
- Efficient change management in your online store.
In short, Pragmatic Composability VTEX offers flexibility, agility and freedom to evolve your e-commerce, but instead of encouraging you to snap your fingers and implement everything at once, it guides you towards a controlled and sensible way of evolving. In short, it’s like creating a bonsai. Keep reading to find out more!
HOW TO APPLY THE VTEX PRAGMATIC COMPOSABILITY APPROACH?
To implement the VTEX Pragmatic Composability approach, rely on the support of Agência e-Plus! Agência e-Plus has been certified since 2015 and has received the VTEX Quadrant quality award for seven consecutive years, from 2018 to 2024. Therefore, it has the qualifications and credibility to plan, create, implement , test, configure, evolve, update, redesign, scale, promote, perform, and manage projects with the VTEX platform, VTEX IO, Fast Store VTEX, and other brand technologies. In addition, it provides training , consulting, and advisory services for you, the merchant, and your employees.
Learn more about the e-Plus Agency!
e-Plus Agency has been around since 2013 and, in that time, has completed over 400 major e-commerce and digital marketing projects for companies such as Gregory , Embelleze (Europe), and Wahl Clipper (Latin America), for example, in Brazil, Costa Rica, Portugal, Spain, Argentina, Ecuador, and Colombia, among other countries. You can also hire us from anywhere in the world. So do it now! Click the button below and start a conversation with our team via messaging app:

