
Microsoft Power BI is a cloud-based Business Intelligence software that allows you to capture, integrate, and analyze data from various sources from a single dashboard. It can be used to monitor business metrics such as your e-commerce, for example.
With this system you can simultaneously obtain and view data from other software such as Google Analytics , Salesforce, Dynamics, Excel, and various databases. In other words, it allows you to integrate everything and create a single dataset.
In addition, this software allows you to create dashboards that update in real time. It also makes it possible to get answers from questions in a search field. And with it you can share visualization packages with your team among many other functions.
Check out what are the main features of Power BI and their advantages. Keep reading!
POWER BI FEATURES

Power BI brings together five distinct components, which together provide more power for your day-to-day Business Intelligence tasks. Discover these resources now:
View:
It's the system that lets you create charts using the data you enter into Power BI.
Pivot:
It is software that enables the creation of sophisticated data models.
Query:
It is a technology aimed at discovering and combining different data sources.
map:
It is a tool with which it is possible to visualize 3D geospatial data;
Q&A:
It is a natural language query engine that generates data visualizations.
It's worth mentioning that the system has three versions. The Desktop version , for example, is free. The Pro version costs R$ 43,30 per month per user, while a Premium plan starts at US$ 4.995,00. Obviously, the more expensive the plan, the more features it offers your business.
ADVANTAGES
Power Bi provides many advantages, especially for e-commerce businesses like yours. In general, the benefits are:
- High capacity for data integration and unification from multiple sources;
- Easy creation of interactive and immersive data visualization dashboards;
- Various ways to visualize data.
In addition, users of the system report that it allows them to automate common tasks, create more efficient workflows, reveal stories present in the data, solve problems faster, predict problems and anticipate them, speed up project implementation and make informed decisions. by data.
In short, use Microsoft Power BI to gain insights from data, improve your e-commerce, and boost your business results. Empower your entire e-commerce infrastructure so people can make more confident decisions at every level.
As soon as you can, click on “ Microsoft Clarity ” and discover a tool that can help you optimize the usability of your online store.