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What is E-goi?

By Tiago Moraes 4 minutes reading
What is E-goi?
What is E-goi? A Marketing Automation platform that speeds up and optimizes the promotion of your brand and your e-commerce products on the internet. Purely illustrative image created by AI: @freepik
What is E-goi? A Marketing Automation platform that speeds up and optimizes the promotion of your brand and your e-commerce products on the internet. Purely illustrative image created by AI: @Freepik

If you're trying to find out what E-goi is, then you've come to the right place. In this article we will present this tool, but not only that. We will describe its main features and advantages in promoting e-commerces like yours.

To begin with, E-goi is a Marketing Automation platform. It emerged in history in Portugal, precisely in the city of Matosinhos, in the metropolitan region of Porto, in 2008, on the initiative of the Marketing manager, Miguel Gonçalves, who is the company's CEO to this day.

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The initial idea of ​​this platform was to provide Marketing Automation resources mainly for Small and Medium-sized Companies (SMEs). But having been on the market for over 15 years, its features have been improved and can now be used even by large online retailers and wholesalers. Catch up on some of these features next!

WHAT IS E-GOI: DISCOVER THE MAIN FEATURES

It is not possible to know what E-goi is without knowing its main Marketing Automation tools. Most of these tools, it is worth mentioning, can be widely used to generate traffic for your e-commerce, check it out:

  • E-mail Marketing: ideal for nourishing leads and sending newsletters;
  • Sales Funnel: essential for capturing leads and customer conversion;
  • Tracking 360 º: gathers access and behavior data from visitors to your online store;
  • Targeting: separate leads by criteria and directs messages according to each person’s interests;
  • SMS marketing: sending SMS messages to your mobile devicesleads and customers;
  • Web Push: sending Marketing notifications to the browsers of your e-commerce visitors;
  • AB test: this E-goi feature allows you to test several versions of campaigns before optimizing them;
  • Reports: E-goi captures data and generates performance reports about campaigns.

Furthermore, for those of you who want to know more about what E-goi is, this Marketing Automation platform comes with a loyalty system for customer retention, security features, integration capabilities with AI and Machine Learning , spam filter detection, chatbot integration , progressive profiling for the gradual collection of lead data , among other features. In short, E-goi is a very complete platform that is worth implementing. Keep reading to learn more!

HOW TO IMPLEMENT IN YOUR E-COMMERCE?

Now that you know what E-goi is, it's time to start implementing this Marketing Automation platform in your e-commerce business. To do this, rely on the support of Agência e-Plus! Agência e-Plus is certified in E-goi and therefore qualified to create, configure, test, optimize, evolve, scale, and manage projects with this technology. In addition, this agency also provides consulting, advisory, and training services for you, the retailer or wholesaler, and your employees.

It's also important to mention that e-Plus Agency and E-goi are partners in the VTEX BOOST program , which aims to digitize, evolve, and scale e-commerce businesses in Portugal. Within this program, e-Plus Agency implements the online store using the VTEX platform and integrates it with the E-goi platform for companies like yours.

Video: learn more about the VTEX BOOST program (use the controls on the player on Youtube to activate and translate the subtitles into your language)!

With 11 years of experience in the market, Agência e-Plus has already completed more than 400 e-commerce and digital marketing projects, a large part of them with VTEX and E-goi, for companies such as Xerox, Pirelli, Pierre Cardin, Speedo, Le Coq Sportif, Embelleze EU , Wahl Clipper, Zorba, Polo Play and Sonda in Brazil, Spain, Costa Rica, Ecuador, Colombia, Argentina and Portugal, among other countries. You can also hire us from anywhere in the world. To do so, click the button below and start a conversation via messaging app right now:

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