Lockers, also called smart lockers and smart cabinets, are cabinets with compartments in which you online retailer can store products purchased in your online store and wait for consumers to pick them up. In other words, lockers are a delivery alternative.
Each of the compartments in these smart cabinets has doors that can be opened and closed electronically. Thus, both you retailer and consumers who buy in your e-commerce can open and close these doors through passwords, biometrics, card or barcode.
The operation of lockers is very simple. When making a purchase in your virtual store, the customer chooses the locker in which he wants the delivery to be made. Right after receiving the order, you separate, pack, send the product to the chosen locker and notify the customer. Finally, the customer goes to the locker, opens the compartment door and takes out the product. That simple.
For a good delivery experience, lockers should be positioned at strategic points in the city such as gas stations, malls, bakeries, markets, subway stations, physical retail stores, condominiums, etc. In addition, they can also be integrated into carrier headquarters and other locations. The advantages of using this feature are immense.
ADVANTAGES OF LOCKERS IN E-COMMERCE
Lockers can provide several advantages for your e-commerce. For example, through them it is possible to:
- Offer a delivery alternative for consumers, thus improving the shopping experience;
- Provide greater convenience in the delivery of products by allowing consumers to pick up at the most convenient time for them;
- Reduce delivery failures such as the absence of a person to receive the product, for example, very common in deliveries made by carriers and the Post Office;
- Simplify reverse logistics, as the locker also allows you to do the reverse process, that is, the customer can place the product in the compartment where your team can pick it up.
Lockers, therefore, reduce delivery bureaucracy and facilitate the transit of goods. It is an excellent resource to implement in your e-commerce.
HOW TO USE THIS FEATURE IN YOUR E-COMMERCE?
One way to implement lockers in your e-commerce business is by purchasing the lockers and installing them in strategic locations. The company Inobag , for example, sells this type of locker. This allows you to acquire as many lockers as you want and install them in the most convenient locations for your customers.
Another way to implement lockers is through smart locker networks from companies like Clique Retire . These companies already have smart lockers in multiple locations, and you only need to sign a rental contract with them. This frees you from having to perform maintenance.
One way or another, lockers can make a big difference for the better in your e-commerce. By helping you improve the quality of your deliveries, this feature will allow you to win and retain more customers.
As soon as you can, click on " Product delivery delays " and find out what impact this has on e-commerce!
