Secure e-commerce refers to any online store that uses software , services, certificates, applications, plugins , and protocols capable of increasing the protection of online consumer data and preventing fraud. It's important to note that this protection doesn't necessarily come pre-installed; it depends on your investment as the owner or director of an e-commerce company. Learn more below!
Weekly Series: Data Protection January
Hello, reader of the e-Plus Agency blog, how are you? This article you are reading now is part of our weekly series “Data Protection January”, in celebration of the 28th, which is International Data Protection Day. There are 4 posts, one per week. Check it out:
SAFE E-COMMERCE: HOW TO PROTECT YOUR CUSTOMERS
As mentioned, maintaining a secure e-commerce business is a task that requires your investment and participation as the owner of the e-commerce business. In this context, you can implement protection features such as:
- Anti-fraud application: apps like Konduto, for example, analyze customer transactions in the online store in real time and identify suspicious behavior. They can block attacks from Phishing, account theft, use of leaked credentials and much more;
- Multi-Factor Authentication (MFA): plugins MFA like Wordfence, FreeOTP and authy can also avoid Phishing. Additionally, MFA can intercept communication between two systems, preventing attacks of the type Man-in-the-middle. It also prevents account theft.
- Web Application Firewall: blocks access by cybercriminals by preventing their requests from reaching the server. firewalls How Imperva WAF can prevent malicious code insertion into database queries, code injection, scripts in pages of website , and more.
- anti Virus: software antivirus like McAfee, for example, can detect malwares, ransomwares, spyware, Trojans e rootkits, among other threats, and thus keep your e-commerce safe. In addition, they can block and even remove these software malicious.
- SSL certificate: an acronym for Secure Sockets Layer, the SSL certificate encrypts communication between the consumer and the browser. In this way, it protects information such as personal and payment data that customers may enter. online.
These and other solutions can keep your e-commerce secure, which will certainly provide many advantages for your brand. Keep reading!
SAFE E-COMMERCE: WHAT DO YOU GET FROM IT?
By keeping your e-commerce safe for your customers, you, the merchant, obtain advantages such as:
- Maintaining your brand's good reputation and consequent consumer trust;
- Loyalty, as a secure e-commerce has a greater chance of selling more to the same customers;
- Reduction of financial losses due to fraud;
- Better ranking in SERPs, as an e-commerce does not receive penalties from algorithms in this context.
Furthermore, a secure e-commerce has a lower risk of interruptions due to attacks. These and other advantages can become a great competitive advantage on the internet. Therefore, keeping your e-commerce secure is the best thing you can do right now.
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ACTIVATE E-PLUS AGENCY SUPPORT!
To protect customer data in e-commerce, rely on the support of Agência e-Plus! Agência e-Plus is certified in the best e-commerce platforms on the market, such as VTEX , Shopify , uappi , and Wake Commerce , and is therefore able to integrate security solutions into your online store. To hire us, click the button below and start a conversation with our team via messaging app right now:
