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Residential e-commerce: the art of selling prefabricated houses online

By Tiago Moraes 3 minutes reading
Residential e-commerce: the art of selling prefabricated houses online
Residential e-commerce (house e-commerce) is a virtual store that sells prefabricated houses. Image: @studiogstock
Residential e-commerce (house e-commerce) is a virtual store that sells prefabricated houses. Image: @studiogstock

Residential e-commerce, also called house e-commerce, is the name given to the market for selling prefabricated houses from a virtual store. In Brazil, several projects stand out in this field, including Espaço Smart, for example.

This type of store functions like a regular online store, meaning it has a storefront , a "buy" button, and a virtual shopping cart. Therefore, any customer can enter, select a house, proceed to checkout, and complete the payment. Then, they just wait for the installation or for the parts to be shipped for self-assembly.

3 RESIDENTIAL E-COMMERCE PROJECTS

As mentioned, there are several e-commerce projects for houses in Brazil. For your information, I present below three that I consider to be some of the best, especially Espaço Smart, check it out (click on the titles to go straight to the store):

1 - My Prefab House

Minha Casa Pré-Fabricada is a residential e-commerce company founded in 2014. It has a virtual store where it mainly sells prefabricated wooden houses with prices ranging from R$10 to up to R$155 (2022 values).

2 - Cubicon

Cubicon emerged in history in 2021 with the status of "Brazil's first 3D modular construction startup". In her residential e-commerce she sells prefabricated houses in the steel frame style, with a steel structure and different coatings.

3 - smart space

Founded in 2015, Espaço Smart is now the largest e-commerce home retailer in Brazil. Its online store, built on the VTEX IO platform, features an impeccable storefront, intelligent search system, "buy" button, virtual shopping cart, and transparent checkout . It's worth checking out.

Video: get to know the VTEX IO platform!

In addition, among the various resources implemented with VTEX IO in the Espaço Smart virtual store are the Virtual Reality (VR) and Augmented Reality (AR) tools, which allow customers to observe the projects of their homes in 3D, in detail. , before you buy.

VTEX IO

Click the button below to download the free e-book “VTEX IO” produced by Agência e-Plus!

As can be seen, residential e-commerce is already a reality in Brazil. So, if you are in the construction industry, then you can already have a virtual store to sell homes easily via the internet.

HOW TO SET UP YOUR RESIDENTIAL E-COMMERCE?

To set up a home-based e-commerce business, simply contact an e-commerce agency that will help you create a plan and execute the project efficiently. e-Plus Agency , for example, is an e-commerce agency specializing in VTEX technologies . To hire us or discuss your project, click the button below and start a conversation with us via the messaging app:

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