
There are at least 3 types of e-commerce platforms on the market , and most Brazilian entrepreneurs choose the most economical one at the start of their project, an attitude that – in the long run – can be costly.
The fact is that, at a given moment in the evolution of your e-commerce, your online store will not be able to keep up with the progress, as it was built on a very limited e-commerce platform. Hence the need for exchange.
Substituting, on the other hand, means that the entrepreneur will practically have to implement his online store a second time, a process he could have avoided if he had used a robust system from the beginning. But don't worry, this is not the end of the line.
You can replace your current multitasking system with a more specialized and robust one like Vtex , for example, which will provide you with benefits such as:
– Total freedom to customize the layout
– Freedom to create and/or use extensions
SEO advanced
– Integration with Digital Marketing and sales campaigns
– Powerful data center that enables scalability from your online store
– System updates (free of charge)
– Security solutions for users and the store owner
– Dozens of payment options
– All the benefits omni-channel
To replace your current system with a Vtex e-commerce platform, just follow the steps below:
1. Hire an agency
It's not anyone. You need to hire a digital marketing agency whatever certified on the Vtex platform, which will have a multidisciplinary team with Front-end and Back-end programmers, specialists in Digital Marketing, in content production and, of course, in e-commerce.
2. Overcome the challenges
A platform replacement involves at least 4 challenges. Work together with agency professionals to overcome them. Try to understand how the Vtex system works. Prepare SEO Sync. Test everything before putting it to work. Create a strategy for getting through the adjustment period.
The replacement process can take between 2 and 4 months to complete. The time of the adaptation phase that will follow after the exchange will depend on the SEO synchronization and your Marketing strategy. Once the switch is made, however, your virtual store will be able to grow without limits and, thus, your business will obtain more profit and greater stability in the market.