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What is the potential of 5G technology in e-commerce

By Tiago Moraes 4 minutes reading
What is the potential of 5G technology in e-commerce
5G technology: more speed in e-commerce. Image: @pikisuperstar
5G technology: more speed in e-commerce. Image: @pikisuperstar

5G technology is the name given to the fifth generation of internet and mobile telephony networks. It is a feature that increases the speed of data transmission by tens of times, which can have a direct impact on the way people buy in e-commerce.

According to a post on the Linx blog , a 5G connection can transmit data at up to 20 Gbps and remain stable even at 500 km/h. This means that online stores will be able to load content such as high-quality photos and videos without loss of usability, among other advantages.

Well, get to know, in this post, a little more about 5G. Find out how fast it can be compared to the technologies of the past. Know, finally, its main benefits for e-commerce. Keep reading!


5G TECHNOLOGY COMPARED TO OTHER TECHNOLOGIES

We know, then, that 5G technology will be very fast. But how much? Well then, you can check out a comparison between various types of mobile internet connections and draw your own conclusions.

The list shows data traffic at theoretical maximum speed. The technologies are arranged in order from oldest to newest. Note how much they evolve until the arrival of 5G:

  • 1G: analog broadcast (voice only)
  • 2G: 9,6 kbps (Kilobits per second)
  • GPRS: 171,2Kbps
  • EDGE: 384Kbps
  • 3G: 1,9 Mbps (Megabits per second)
  • HSDPA: 3,6 Mbps to 7,2 Mbps
  • HSPA+: 42Mbps
  • 4G: 150Mbps
  • 4G +: 1 Gbps (Gigabits per second)
  • 5G: 10Gbps to 20Gbps

As you can see, 5G technology is immensely superior to other technologies in terms of speed. But not only that. It has low latency and is also more stable than other connections. The benefits of this for e-commerce are many.

Video: from 1G to 5G

ADVANTAGES FOR E-COMMERCE

Among the advantages of 5G technology for e-commerce, I can mention above all:

1 – Connecting multiple things

With 5G, multiple devices such as cars, watches, bicycles, clothing, and accessories, for example, can be connected to the internet with high quality. In effect, consumers will be able to use or program these devices to make online purchases.

2 - Data capture for marketing purposes

Multiple connected devices mean more data will be captured. This will allow retailers to better understand people's usage and consumption habits. In this way, it will be possible to develop better products and create better marketing campaigns.

3 - Usability with quality

In the future with 5G, virtual stores will be able to carry texts, photos, videos, audios and other heavy content without compromising the user experience. In other words, it will be possible to work with high quality images without worrying about usability.

4 – Better sales performance

With a faster and more stable connection, store pages will load instantly, that is, in the blink of an eye. This will allow consumers to complete more impulse purchases and experience fewer abandoned shopping carts.

5 – Better logistics performance

5G technology will undoubtedly provide more control over warehouses, which will be able to rely on wireless support equipment. In addition, it will be possible to monitor vehicles extensively and thus obtain better efficiency in deliveries, among other things.

6 - New forms of services

A new and wide range of technologies and services aimed at virtual stores will emerge along with 5G technology. This, in turn, will leverage virtual stores and omnichannel operations in a way never seen before.

7 – Better use of virtual reality

The imperceptible delay and stability of 5G will provide better use of virtual reality in e-commerce. Consumers will be able to enter stores in an immersive way, try products and significantly improve their shopping experiences.

8 - Better service

With greater data transmission capacity, video and audio communication will greatly improve. As a result, service in these modalities will become more frequent. Those who know how to take advantage of this will undoubtedly reap great rewards.

With so many advantages, 5G technology has the potential to revolutionize e-commerce. And this revolution already has a start date. The forecast is that 5G will start to become popular in Brazil in 2022. We will live and we will see!

As soon as you can, click on “ E-commerce speed optimizations ” and learn about the 6 main ones you can start applying now!

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