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What is Mercado Pago?

By Tiago Moraes 4 minutes reading
What is Mercado Pago?
What is Mercado Pago: a complete payment system for use in e-commerce and omnichannel
What is Mercado Pago: a complete payment system for use in e-commerce and omnichannel

If you want to know what Mercado Pago is, you've come to the right place. Mercado Pago is a combo of payment services created by Mercado Livre. It brings together digital wallet, sub-acquirer and payment gateway. It is ideal to receive from your customers in your virtual store.

Specifically, a digital wallet is a system that stores electronic money. This money, in turn, can be used by your customers to make purchases in your online store.

A payment gateway is a system that connects e-commerce sites to various payment methods. For example, it allows your store to receive online via boleto, credit, debit, etc.

And sub-acquirer, in short, is a system that intermediates payments between acquirers (credit card brands) and banks.

Mercado Pago is all that in one. If you are of the same generation as me, I would say that Mercado Pago is three in one like Ploc Gigante gum. Jokes aside, here are some features of the feature.

As soon as you can, also click on " What is a payment gateway ?" and read a complementary post.


WHAT IS MARKET PAYMENT: FEATURES

As said, Mercado Pago is a payment gateway, digital wallet and sub-acquirer. Therefore, it gathers useful functions for at least three wings. That is, for the banks. For consumers. And also for you e-commerce owner.

An e-commerce owner like you can use this feature in several ways:

With QR code:

The system generates a QR code for your e-commerce. Your customers scan the code through an app. Then, they enter an amount and then they pay you with electronic money, credit, debit, etc.

With link:

Mercado Pago generates a link to your online business. You share this link with your customer on social media, for example. Then your customer accesses the link, follows the instructions and pays you. That simple.

At checkout:

You include the Marcado Pago plugin in your online store. People come to your store and choose products. They include products in the cart. Then, at the time of checkout, the payment gateway comes into play with options such as debit, credit, boleto, etc.

Video: how to integrate the system to your e-commerce site

In addition, Mercado Pago also has a Point machine for physical retail. So, if you have physical stores, it's worth a try.

There are four types of Point machines, each with a price. The Mini is for cell phone use. The Mini Chip is for embedded chip. Pro prints receipts. And the Smart has a battery that lasts all day.


RATES

Mercado Pago charges commissions on each sale you make. Fees range from approximately 0,99% to 4,99%. The amount will depend on the feature used and also on the payment processing time you choose.


PAID MARKET ADVANTAGES

Price of Mercado Pago Point Machines in 2020
Price of Mercado Pago Point Machines in 2020

For an online store owner like you, Mercado Pago offers advantages such as:

  • Payments in an account that earns more than savings;
  • Online credit system;
  • Personalization of means of payment for each sales channel;
  • Means for managing teams that take care of payments;
  • Analysis of data and status of receipts;
  • Machines, QR Codes and payment links facilitate the omnichannel;
  • Rate choices options.

The icing on this cake is that you can also count on the Mercado Pago Card, which can be used in several countries. With it you can make purchases and withdrawals with practicality. So, if your suppliers are on another continent, use your card to pay!

As soon as you can, also click on " How to set up a sales website ". Learn, in this way, how to create your online store in 10 steps.

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