Process mapping is a procedure that aims to systematically document the tasks, actions and services within a company, which could be an e-commerce company like yours, thus aiming for their reproducibility in a standardized way.
HOW TO CARRY OUT PROCESS MAPPING IN E-COMMERCE?
There are several resources that allow you to map processes in your e-commerce. Use, for example:
Modus Operandi:
A document generally written by the technical training department, the Modus Operandi (How to Operate) is an instruction manual that employees can access to discover how to operate a certain piece of equipment. It is widely used in pharmaceutical industries to explain to employees how they should use production machines. You can use this in e-commerce to standardize the use of printers, computers and other devices.
Production Roadmap:
Also very useful in the pharmaceutical industry, a Production Routing is a recipe with step-by-step instructions for an employee to add raw materials to a manufacturing process. The employee must sign off on each step performed. Adapting this to e-commerce, you can create Production Routings for processes involving the creation of marketing campaigns for specific dates, the product packaging process, the creation of sales pages and blog posts , video production, or the procedure for delivery drivers , among other actions.
Flowchart:
Flowcharts are diagrams that use symbols to guide employees through alternatives for a process or action within your company. They generally point out different paths that should be followed, according to each situation. It is up to the employee to assess which flow he should follow at the appropriate time.
In addition to these resources, you can also use timelines, spreadsheets, mind maps, etc. to map processes. If necessary, use process mapping software such as Bizagi Modeler , Lucidchart , and Creately . And to create organizational wikis, use Obsidian!
ADVANTAGES OF PROCESS MAPPING IN E-COMMERCE
There are several advantages of mapping processes in your e-commerce. Perhaps the main one is to ensure that all your employees will perform internal services in a standardized way and that, in this way, the results will always be the same, regardless of who and when performs each service. This standardization certainly strengthens your brand identity.
Furthermore, process mapping can reduce employee doubts and avoid inadequate performance of internal services. It can reduce rework and, therefore, reduce your costs. It can also facilitate employee training, adapt and inculcate work routines, reduce bottlenecks in processes and much more.
HOW TO IMPLEMENT PROCESS MAPPING IN E-COMMERCE?
To manage your e-commerce business, rely on the support of Agência e-Plus. Agência e-Plus provides consulting, advisory, and training services that can be useful for mapping processes in your e-commerce operation.
With more than 10 years of history, the e-Plus Agency has carried out more than 400 e-commerce and Digital Marketing projects for companies such as Pirelli, Xerox and Wahl in Portugal, Spain, Costa Rica, Brazil, Colombia, Ecuador and others countries. You can also hire from anywhere in the world. To do this, click the following button and start a conversation via the messenger app:
