Influencer Iran Ferreira, better known as Luva de Pedreiro, has just launched an e-commerce and, in this way, starts selling clothes stamped with the phrases he immortalized on the internet.
From the city of Quijingue, Bahia, Iran Ferreira gained fame after posting videos on social networks such as TikTok and Instagram, in which he shows his skills with a soccer ball and shouts catchphrases like “Receba!”, “Thank God, Dad! ” and “Thank you, my God!”, among others.
The strength of the catchphrases of Luva de Pedreiro is such that they have been replicated by other people and institutions, some anonymous and others famous, in several countries. In Spain, for example, Barcelona shared one of the videos accompanied by the phrase “We don't know what's happening, but we love it. Receive!”.
On the internet, football players like Marcelo and Vini, among others, appear in videos imitating the influencer. Soon, the Pedreiro Glove started to be requested in TV shows, even participating in the Meeting with Fátima Bernardes and Domingão do Hulk. In addition, Amazon hired him to be Prime Video's poster boy.
A phenomenon on social networks, Luva de Pedreiro has more than 14 million followers on TikTok, 11 million on Instagram, 1 million on Youtube, 1 million on Facebook and 700 on Twitter. To take advantage of his magnificent climb, he has just launched Loja do Glova, check it out below!
GET TO KNOW THE STORE OF GLOVA DE PEDEIRO
The online store of influencer Luva de Pedreiro currently sells nine products. The selection includes t-shirts, jackets, pants, shorts, and sweatshirts. Prices range from R$69,90 to R$149,90.
E-commerce is simple. It has basic features such as virtual cart, FAQ, “Contact Us” button, chat via WhatsApp, privacy policies, exchanges and returns.
In addition, Iran Ferreira's store has sales pages with good photos of the products and a zoom system. The sales pages, by the way, also have size selectors for clothes. The prices and the “Buy” button are clearly visible, as required by the E-commerce Law. There are brief descriptions of the items.
With this project, Luva de Pedreiro will be able to leverage his influencer fame to sell products to his millions of fans. This story, in short, demonstrates the power of influencer marketing . It proves that influencer marketing can generate excellent results. Check it out!
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